Product details

Description

An ever-curious and innovative mindset led the SEVENFRIDAY team to abandon what we understand under watchmaking and embrace the future! The first FreeD burst into the market like a meteor, and its unique design, paired with the characteristics of the material, made it a crowd favourite. Now, the time has come for the next brave chapter in the FreeDb

The series's appeal starts with the material's sustainability and innovative nature. The Polyamide (PA11 & PA12) used to print the timepieces was consciously chosen due to its unique properties. This material may be new in the world of watches, but it has been tested, proven, and used in the medical, aerospace, and racing sectors.

The material provided the perfect blank canvas for innovative design and ideas others would consider crazy. The inspiration behind the design is instinctive and visible. A futuristic approach to an amalgamation of vegetal and animal. Reminiscent of an insect, the ‘shell’ of the , produced in one part and snapped into place, protects the dial and movement. Not only is the design inspired by shapes we see in nature, but its look reflects the organic nature of the material.

The release of the FreeDb will be limited to 30 pieces per color.

Movement Swiss Sellita SW300-1 mechanical movement
Jewels 25
Power Reserve 42-hour
Winding Automatic and manual winding
Size 54.25 (H) x 45 (W) mm
Material Black PVD coated stainless steel case
Protection Shell 3D printed protection shell in PA11 MJF
Crystal Domed sapphire crystal with anti-reflective coating
Rotor Cover 3D printed rotor cover in PA11 or PA12 MJF with Riley logo
Type 3D printed dial
Discs Domed discs for hour, minute and second indication
Indicators Indicators and numbers in silver
Reading Read the hours at 12H and read the minutes at 6H
Material Hand- stitched calf skin leather with 3D printed Polyamide strap insert
Buckle Polyamide pin buckle
Rating 30M/ 3ATM
NFC NFC chip embedded in the caseback
Edition Limited Edition 30pcs

Crown Hour is a distinguished watch retailer based in Hong Kong, driven by the philosophy that "Time is given meaning by the stories it holds." We are dedicated to curating timepieces that blend distinctive design with narrative depth. Through our online store and three physical boutiques in Hong Kong, we bring carefully selected brands and collaborative collections from around the world, transforming each watch into a medium of storytelling.

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